Small Business, Big Dreams. The story of Frecklebox and personalized gifts for kids

Small Business, Big Dreams. The story of Frecklebox and personalized gifts for kids

Hi, it's Erin, the Creative Director at and designer of All Things Kids for 25 years. We've worked long and hard to develop a reputation as a capable, large scale, forward-thinking company. I guess it's working because every once in awhile we get an email from a frustrated customer who seems to think we are some giant corporation out to steal all their money and trick them with misinformation. Yes, those emails suck just as much you think they would.

So I thought I'd give you a little backstory on the people behind Frecklebox. We have lots of big machines, but really we are a small company full of people with big ideas.

[caption id="attachment_1197" align="alignright" width="300"]make the customers smile with personalized gifts make the customers smile with personalized gifts[/caption]

Let's start with our CEO, Mark Sarpa. He's my husband of almost 29 years. Yep, you got it. We are a Mom and Pop Shop. Mark believes with every fiber of his being that he was put on this planet to make other people's lives better. Mark is a very involved father of 3 kids and when he's not working (which is seldom) he likes to be on a boat with his family or watching a baseball game. The SF Giants are his favs but he will watch any team, at any level, any time.

Frecklebox is made up of about 50 people normally and we go up to over 100 during the holiday rush. We have moms who work part-time so they can pick their kids up from school, young people who are just getting started in their careers, and experienced people who have been with the company for more than 15 years.

[caption id="attachment_1196" align="alignleft" width="300"]Frecklebox office. Home of personalized gifts for kids Frecklebox office. Home of personalized gifts for kids[/caption]

Every time we have a company meeting I am impressed by the dedication of our peeps. They want to be the best in the business, many of them work on their feet all day long in a production facility and they do it with a smile. We have potlucks for special occasions and people show up with enough food to feed an army. There is a particularly wild group that occasionally does Zumba during their break. Seriously.

As parents of 3 kids, we understand the monumental effort of parenting and all of the joys, challenges, and disappointments that go along with it. If we can make your job just a little bit easier by offering cute gifts that are meaningful AND affordable, then we will feel like our time and energy is worth it.  As people, we appreciate directness, honesty and hard work. That's what we ask of our super awesome team and that's our promise to you, our super awesome customers.


Thanks for reading all the way to the end and thanks for being our customers.


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